Aesthetic reasons aside, using a lousy shot gives the impression that you either don't care much about your appearance, or you don't take the people reading your ad very seriously.
A bumbling franchisee can damage goodwill of the business brand by providing lousy service or cutting corners to produce substandard products.
Do a couple Google searches, but be prepared for "free" sites where you have one or two lousy freebies with everything else costing an arm and a leg.
You see, thanks to some lousy advice from six shady sages with ulterior motives, the Emperor had his kingdom's heroes crucified to a great tree.
Did some man deal you a lousy hand?
I promised to make you happy, Carmen, and I'm doing a lousy job of it.
As long as each thought the other stole their lousy couple of a million the fur kept flying.
The timing is lousy for me to be bugging you with questions.
That's a lot of heat for a lousy two or three million.
"And you have a lousy bedside manner," she grinned.