They may not last, but the makers of Snuggie, the Allstar Marketing Group, are milking the trend for all it's worth.
It's hard to imagine what might be next, although no doubt Allstar has big, fuzzy plans.
On the chance you've missed the plethora of raves, jokes and Tweets, a Snuggie, designed by Allstar Products, is a fleece blanket with sleeves.
Buxton is a subsidiary of Allstar Marketing Group and offers items such as various types of shoulder bags, laptop bags, women's wallets, and men's wallets.
The watch is called the Aggies College Allstar Watch and retails for around $100.
If you like the look of leather, another watch you might want to consider is the Texas A & M University Aggies College Allstar Watch.
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